Primary school pupils get to grips with recycling

23 June 2016

Munch the Truck

Last month, primary school children at a school in Brent spent the afternoon learning about the importance of recycling and keeping our streets clean and green.


Pupils from Phoenix Arch School, a school for children with special educational needs in Stonebridge, had a visit from a very special recycling truck called Munch, a fictional character from the storybook Munch and the Funny Tummy, written by two of Veolia's recycling collection staff, Patrick Guihen and Alessandro Keningale.


Veolia, our waste and recycling partner, organised the storybook reading and visit from Munch the Truck with the aim of engaging with the children on the importance of recycling and looking after the environment, in support of the council's Love Where You Live campaign.


Marion Joseph, Deputy Head of Phoenix Arch School, spoke of how "thoroughly exciting" the visit was, and of the importance of promoting good recycling practices with the young pupils.


Brent Cabinet Member for the Environment, Cllr Eleanor Southwood, said:


"This exciting visit is exactly what our Love where you Live campaign is all about. The children were curious to meet Munch, our recycling truck, and inspired to learn about recycling and how to look after our streets and parks."


"Many residents are already doing simple things to show that they love where they live. Many are doing it because they want to create a pleasant environment for their children and grandchildren. Getting our young people enthused about their environment is a great way to pass these messages down the generations."


"It would be great to see more and more residents, schools and community groups taking part in similar events. Not only will this help make our borough cleaner but it will make it a happier and safer place to live and for our young people to grow up in."

Love Where You Live logo 

Darren Harding, Contract Communications and Collections Manager for Veolia in Brent added:


"The Munch and Funny Tummy story has been written especially to help engage children and get them interested in recycling so we can support a sustainable future for everyone.


We are very proud of our crew members, turned authors, and so pleased that the pupils from Pheonix Arch School enjoyed the event. If any other schools in the area would like to have a visit from Munch, we would be delighted to hear from them."


If you haven't already, take a look at the 5 simple ways you can help to make Brent cleaner and greener at the Love Where You Live pages.